Loading the figures…
Does your site pass?
Run the same audit on your own website, free.
Enough text on the page: how the world's top websites do
Of 551 of the world's most popular websites that we audited, 388 pass this check and 163 fall short.
70%
pass
388 of 551 sites
30%
fall short
163 of 551 sites
24 of 51
by how often it fails
1 is the most-failed check · area: Page entered
What this check means
A page with very little text gives search engines little to rank. We count the words a crawler receives on the page entered.
Guide: Thin content: what it is and how to fix it
Popular sites that fall short (163)
google.comfacebook.comfbcdn.netyoutube.comtwitter.comgooglevideo.comlsrelayaccess.comwhatsapp.netbing.comx.comgooglesyndication.comyoutu.bepinterest.comicloud.commyfritz.nettiktok.comwhatsapp.comgoogledomains.comwa.meskype.comdigicert.comroblox.comntp.orgqq.comnginx.orgmsn.comt.meui.comchatgpt.comadobe.ioregistrar-servers.comduckdns.orgskybridge.clickarchive.orgvk.rusnapchat.comvk.comtelegram.orgsamsungcloud.commeraki.comastrumu.ioexample.comscorecardresearch.comcnn.comquickconnect.topki.googafternic.comwikimedia.orgweather.comtwitch.tvcharter.netapplovin.comt.codnsmadeeasy.comimdb.comalidns.comtelegram.mecloudflareinsights.commiui.comanthropic.comdebian.orgweibo.comuserapi.comespn.comok.ruwithgoogle.combilibili.comgmail.comdotomi.comun.orgaliyun.comnetease.comgoogle.cnamazon.dedns.googleissuu.comopendns.comlive-video.netamazontrust.comyandex.comsubstack.comtemu.comsteamcommunity.comtaobao.comnetcraze.iosberbank.rueye4.cnyahoo.co.jplijit.comduolingo.comdropcatch.comspeedtest.neteventbrite.comopenstreetmap.orgshare.googlegoogle.deshop.appinmobi.comamagi.tvgoogle.com.hknease.net360yield.comrakuten.co.jpieee.orgvercel.appadriver.ruezvizlife.comikea.comamazon.frtelefonica.dehstgr.netamazon.insknt.rukick.comgosuslugi.rubandcamp.comfb.comrfc-editor.orgcertcenter.comalipaydns.combinance.compinimg.comamazon.itshopee.co.idhihonorcloud.comwattpad.comlivejournal.com2gis.comg.conikkei.comgoogle.co.ukviber.comshopee.com.brimgur.comarcgis.comameblo.jperome.coma-mo.netappspot.comteads.tvahacdn.mechess.comgoogle.com.brme.comdeepseek.comonetag-sys.comunrulymedia.comvivoglobal.comvisa.cnappcenter.ms
And 13 more. The full list is in the data file.
Popular sites that pass (388)
cloudflare.comamazonaws.commicrosoft.comapple.comlinkedin.comazure.comtriplinkintl.comamazon.commail.ruoffice.comlive.comgithub.comcloud.microsoftwikipedia.orgfastly.netnetflix.comdzen.rudoubleclick.netwindows.netzoom.usadobe.comwordpress.orggandi.netyahoo.comspotify.comopera.comb-cdn.netamazonvideo.comvimeo.comworkers.devbaidu.comblogspot.commozilla.orgf5.comt-online.dewordpress.comsentry.iolencr.orgnginx.comyandex.neteuropa.eubit.lyyandex.rusamsung.comipify.orggithub.iodropbox.comandroid.comwindows.comcloudflare-dns.comapache.orgdiscord.ggnic.rutelekom.netcrashlytics.comnytimes.comubuntu.comgravatar.comshopify.compages.devgoogle-analytics.comcreativecommons.orgflickr.comforter.comdiscord.comw3.orgreg.rukaspersky.combrave.comsoundcloud.comtheguardian.comunity3d.comdoi.orghcaptcha.comstripe.comoracle.compublicnode.combbc.comroku.commts.ruamplitude.comcriteo.commit.edunist.govbbc.co.ukcisco.comadtrafficquality.googlesourceforge.netsalesforce.comcpanel.nethubspot.comlinktr.eegoogleblog.comwho.intdatadoghq.comcentinel-analytica.comslack.comhp.comlaunchdarkly.combooking.comlaunchpad.netnature.comwww.gov.uksteampowered.comtinyurl.comgamepass.comonelink.meip-api.comgrammarly.comspringer.comalibaba.comwiley.comcasalemedia.comzendesk.comvungle.comamazon.co.ukharvard.edurubiconproject.comnflxvideo.netphp.netunisys.compaloaltonetworks.comnaver.comsmartadserver.comea.comchatgpt.siteokta.combranch.ionvidia.comgnu.orgtradingview.comtp-link.comcheckpoint.comdell.comweebly.comcdc.govdynatrace.comelasticbeanstalk.comatlassian.netbsky.appgo.comglobo.comstanford.edugitlab.comwps.comxboxlive.comname.comnasa.govplesk.comadobe.net
And 238 more. The full list is in the data file.
How this was measured
The figure comes from Adnave's own audits of 551 popular websites, each read as a search engine first receives it and re-checked about once a month. A site “falls short” when the result is anything other than a pass. That is not always a mistake: a very large site may skip something on purpose. Sites that refuse automated visits are not in the sample, so the figure describes the popular sites that could be read, not the whole web. Full method and limits
Put this figure on your own page
The picture is drawn fresh from our data, so it stays up to date wherever you place it. Free to use; the code links back to this page as the source.
<a href="https://adnave.com/research/stats/content"><img src="https://adnave.com/embed/content.svg" alt="Share of the world's top websites that pass the check “Enough text on the page”. Live figure by Adnave." width="480" height="200" loading="lazy"></a>
Use this figure
Free to quote, chart and republish with a link to this page. Check the page before quoting: the figure moves as sites are re-audited.
Suggested citation: Adnave, “Enough text on the page: how the world's top websites do”, https://adnave.com/research/stats/content
Download the data (CSV)